Cool Portal: white-label online ordering for ice companies
In short
A portal that gives every ice company on Cool Running its own branded ordering site, where stores order and restock online and each order lands in Cool Running ready to route. P26 built it for a client in United States.
- Industry
- SaaSSupply ChainE-Commerce
- Location
- United States
- Year
- 2026
- What we did
- Build
- Live product
- Visit live site ↗
- Video
- Case study
- Download PDF ↓
The impact
- 1 dayto put a new ice company's branded store online
- 60%%fewer phone and text orders for dispatchers to type in
- 24/7stores order and restock any hour, straight into Cool Running
- 0orders typed twice: products, prices and tax come from Cool Running
Watch
Built by P26
Your ice, your brand, ordered online.

Summary
Cool Running Software, in Ohio, runs routes, deliveries and invoicing for ice companies. Its founder ran an ice company for thirty years.
Stores still ordered ice by phone and text, and dispatchers typed every order in by hand. Cool Running wanted each of its ice companies to have its own online store, under its own name, that fed orders straight into the routes.
What we did
Licence portal
- An ice company signs in with its Cool Running account
- Sets up the company, its logo, colour and subdomain, and turns its store on
- Dashboard, pending orders, accept or reject with a reason, store registrations and support
Customer portal
- On the ice company's own subdomain, in its colours and logo
- Stores sign up with an email code and link their store by a receipt
- Order, restock, track and cancel; support requests built in
Connected to Cool Running
- Products, prices, surcharges and sales tax come live from Cool Running
- Orders land in Cool Running ready for routing
Built to scale
- One codebase serves every ice company
- A 91-endpoint API on AWS Lambda, Aurora PostgreSQL and order emails through Amazon SES
Built with
- React
- MUI
- Redux Toolkit
- Node.js
- Express
- PostgreSQL
- Drizzle
- AWS Lambda
- Amazon SES
P26 delivered our QuickBooks API weeks before it was due. They took the time to understand our unique business rules and handled adjustments with great patience. We couldn't be more pleased with their work and have already signed them for a much larger development project. Highly recommended for international collaboration.
Tony DicksonOwner, Cool Running SoftwareMore work.
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